Video Marketing Trends in 2012
Video Marketing Trends in 2012 Greg Jarboe, January 5, 20121 Comments I’ve been asked to make a few predictions about the future of video. As Yogi Berra might have said, “It’s tough to make predictions, especially about the future.” Nevertheless, I’ve learned a thing or two from the author of such books as “When You Come to a Fork in the Road, Take It!” (2001) and “You Can Observe a Lot by Watching”(2011). The first [...]
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IBM Assigns Over 200 Patents to Google
IBM Assigns Over 200 Patents to Google V3, January 5, 20121 Comments IBM has agreed to a deal that will see the company assign more than 200 patents to Google. According to a blog post by Bill Slawski at SEO By the Sea that references US Patent and Trademark Office (USPTO) filings, IBM has agreed to give Google 188 granted patents and another 29 pending patent applications. The patents include filings related to rendering pages, analyzing large-scale indexes and [...]
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Search Marketers Value Social, Global; Plan to Increase SEM Tech Spend in 2012
Brands recognize that search marketing has a strong ROI, with 72 percent of recently surveyed search marketers indicating they plan to increase their SEM technology spend this year over 2011. 26 percent foresee spending at the same level, while just 2 percent of respondents intend to reduce their investments in search marketing technology. The maturity of enterprise SEO platforms has reached mainstream adoption, notes BrightEdge in their 2012 Search Marketers Survey report. Search Engine Watch reached out to a [...]
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Holiday Tales: 10 SEO Search-Ranking Myths
Reach Over 4 Million Webmasters & Site Owners! Mixing up cause and effect is one of the most common things new SEOs do. If it were affecting only their own work, it wouldn’t be so bad, but unfortunately, the clueless often spread their misinformation to other unsuspecting newbies on forums and blogs, which in turn creates new myths. It’s always interesting to see how people are so willing to believe anything they have read or [...]
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